ATEM 1 M/E Advanced Panel 20 is the latest addition to the world’s most innovative live video production control panel range. Designed to enhance the efficiency of large scale sporting events, concerts and TV broadcasts it costs $3899, pairing affordability with the speed and consistency of physical control.
To produce compelling large-scale live broadcasts a range of perspectives are required to tell a complete and engaging story. Multiple cameras, separated by vast distances, must be placed in a range of situations, each with their own challenges. Be it intimate close-ups of a performer, or sweeping panoramas of a sporting arena, each source has an angle in which focal points, movement and light all vary drastically.
The role of producer is to consider the visual and technical nuances of these sources and respond accordingly as events transpire. Creative choices must be made decisively, cutting between live video feeds and pre-recorded content while simultaneously applying transitions, replays and digital video effects.
Driven by real-world insight ATEM 1 M/E Advanced Panel 20 distils control of 20 video inputs into a clear physical control layout, placing every feature at the user’s fingertips. This eliminates time-consuming navigation of complex GUIs for reliable, real-time control over transitions and digital video effects.
The rational layout streamlines complex live broadcasting procedures into a familiar, efficient workflow for experienced operators, while presenting novice users with a non-threatening, approachable interface that invites discovery and learning. This is supported by automated software routines that respond intuitively to user actions.
The pared back visual narrative draws upon efficient, logical live switching workflows. In dark studios or outside broadcast vans, the enclosure retreats from view, leaving nothing but the back-lit controls in focus. This allows operators to focus on their craft rather than their equipment, responding instinctively and reliably to instructions from directors.
An empathetic response to live scenarios demanding long hours of concentration, each element was carefully assessed, optimised and meticulously arranged into a rational, hierarchical layout. Smooth, scalloped switcher buttons reduce distracting reflections common to traditional buttons, while providing comfortable, positive engagement for error-free operation.
Category:ElectronicsYear:2024Designers:Blackmagic Industrial Design Team, Blackmagic Design Pty. Ltd., Port Melbourne, Victoria, AustraliaManufacturer:Blackmagic Design Pty. Ltd., Port Melbourne, Victoria, Australia
