The Majesty X is Kumho Tire’s UHP All Season tire, which is for owners of sedans, coupe and crossover cars. With its delicate and comfortable ride and instantaneous handling, it can be used on dry, wet, and even light snow roads. The Majesty X satisfies the performance of urban driving for snow roads and is a product that can be operated for four seasons through three cype designs.
First of all, the noise caused by the flow of air concentrated in the tire groove during driving was distributed by utilizing the “K-Silent” technology to reduce pattern noise. In addition, the Aerodynamic Profile design has designed the product by applying an optimal profile to minimize air resistance while driving.
This is a part that can be seen intuitively through the appearance of the product in terms of design, and it is the future tire development direction suggested in the electric vehicle era. In the case of the Tread Wear index Icon, which is based on an hourglass, the consumer is asked to decide when to replace the tire It is designed to be easy and intuitive.
In the past, consumers said when to change tires it was difficult to know, and the risk of accidents was high due to missing the time of replacement, but through intuitive and accurate icons without language barriers It was quickly and easily identified to lower the risk of accidents and lead to safe driving. The shape of the tire has the characteristic that a design that is faithful to its function is the top priority.
To this end, two aspects that consumers express in a functional predictable design and a unique design different from that of a competitor are important in selecting the final product design. For this purpose, Majesty X designed zigzag 3D cypher and winter cypher for robust and grip improvement with a design for all-season functionality. In addition, new knurling was applied to the sidewall to design a unique product.
Category:TransportationYear:2024Designer:Kim Yunyoung and Park Inhee, Kumho Tire Co., Inc., Yongin-si, South KoreaManufacturer:Kumho Tire Co., Inc., Yongin-si, South Korea