Lynk & Co was created to provide mobility solutions for the connected generation. They make really, really good cars (the kind that has all the features you want without you having to ask for them), but they also offer a new way of using those cars. Their membership-based approach makes it simple to get on the go. Members can access a car on a flexible, month-to-month basis and share with friends, family, and the Lynk & Co community.
When it came to creating the ideal office environment, they knew they needed something with the same unique approach. They aren’t a traditional car brand, so they didn’t want a traditional HQ.
Drawing inspiration from cities and the urban traces left by the people who live in them, the result is a very different kind of office with a rough and unexpected expression where design meets re- and upcycled material and furniture. The building itself is visibly inspired by brutalism with the bottom of the building reminding you of a concrete bunker with crenels for windows, while the top is made in a modern, black glass fashion.
When it comes to the interior, easily the most prominent “wow” lies in each of the many conceptual meeting rooms. The idea behind them is to inspire, surprise and provoke thoughts outside the box, all the while linking back to the theme of cities and how a city is ever-changing and can offer a surprise with every turn you take.
The interior space is designed by New Order Artkitektur together with Lynk & Co. During the six years since New Order started the studio has grown from two to ten persons and completed over 40 projects in various scales – from furniture to breweries, offices, restaurants, clubs, showrooms, shops, a library, and a playground.
Each project that New Order undertakes is unique, but the approach is always the same. Significant for their completed projects has been participation and collaboration from day one, and that nothing has been left to chance. A great part of every project is unique, custom-made production. That is their strength, and it has made them stand out in the field and led to close ties to some of Sweden’s finest smiths and carpenters. This, in turn, has allowed them to develop accurate methods that are time- and cost-efficient and enabled them to hit right on target with their client’s ideas, visions, and budgets. The key words for achieving a fantastic project are that it should always reflect the business and feel unique.
Having two companies so aligned in their ethos made the interior design of the Lynk & Co headquarters in Gothenburg, Sweden, such a successful project.
Category:EnvironmentsYear:2023Designer:New Order Arkitektur, Gothenburg, SwedenManufacturer:Lynk & Co, Gothenburg, Sweden