

The new Costa faucet collection was designed as a reinterpretation of a classic and highly recognizable line in GROHE’s portfolio. The wide product range preserves all design values and functional attributes of the previous generation and elevates them to respond to contemporary consumer needs. Starting from the same minimalistic approach, the aesthetic is defined by precise outlines and sophisticated, gentle surface treatments in order to create a soft appearance with smooth transitions.
The intent was to redesign an existing and highly recognizable faucet line in GROHE’s portfolio, with the same consumer focus mindset but adjusted to contemporary needs. The goal was to highlight all those recognized functional benefits that were established through the previous generations into a beautiful and perfectly balanced shape. Once a purely functional and rational line, the new Costa now becomes a proud collection that consumers want to see and enjoy.
Following GROHE’s unique design and signature elements, the new Costa aesthetics consist of the harmonious application of these elementary shapes with soft and generous blends, humanizing its shape. Its forms are simultaneously sculpted and defined, highlighting the main function and concealing in an elegant way the inner technicality. Temperature communication and handling operations are clear and intuitively easy to understand. With two lever options available – Cylindrical and Tri-Spoke, the new Costa line covers both contemporary and modern-classic segments.
The new Costa line covers a wide range of products from bath to kitchen including multi-purpose variants. With the new Costa range, all main areas of the house can be covered by a flexible, functional driven, and beautiful line that can easily fit in a small bathroom or kitchen environment. Its shape in both handle variants was ergonomically perfected to be easily used. Its smooth and sculptured shapes were created not only with the intent of humanizing the entire line but also to avoid the deposition of water droplets, by maintaining the product always clean delaying the regular use of water in the cleaning process.
The new Costa is one of the most recognizable lines in Grohe’s Portfolio. Its presence in consumer’s households is only compared to its legendary ‘’durability’’. By using the best materials, sophisticated technology, and Design, the new Costa clearly carries a strong heritage. The new design brings a fresh aesthetic approach to a range of products that traditionally are ‘’hidden’’ from the spotlight. This will make the new Costa not only a reference in their segment but also attract a new type of consumer: young, first owners or those with nomadic lifestyles that want a beautiful, functional, durable, and easy-to-install and maintain the product.
Taking into consideration Urbanization and Sustainability macro-trends the new Costa faucet line is a perfect product for compact bathroom spaces and an affordable solution for everyone, due to its innovative manufacturing process and material reduction. Its elegant and sophisticated shape was designed with the intent of functionality and easy maintenance avoiding residual water droplets keeping its surfaces clean for a long period of time avoiding unnecessary use of water and chemical cleaning products. The new Costa line assures this way one GROHE’s brand pillars: Sustainability.
Category:Bath and AccessoriesYear:2023Designers:LIXIL GLOBAL DESIGN, Duesseldorf, GermanyManufacturer:GROHE AG, Duesseldorf, Germany