Poly Studio V72 is a USB video bar for large rooms. With its all-in-one form factor, it includes a unique dual-camera system, speakers, and microphones, and it is optimised for use with PC-based video room solution.
The product was designed with the core design principles in mind: First, as a conference room device, it must be blended in rather than stand out in conference rooms, to be part of the environment, without being visually distracting. It must be simple to install and maintain, and it needs to facilitate communication and collaboration, not distract from them or require users to learn advanced skills.
The product needs to be sourced sustainably. Finally, the product needs to be manageable easily through centralised management platform, to maintain the settings and software versions consistent across multiple rooms.
The simple form and colour palette of the Poly Studio V72 allows it to become a part of the environment without being visually distracting. Because the camera and audio are built into the bar, there are fewer devices cluttering the room and installation is simplified, with single USB cable connecting to a PC.
AI- driven smart camera framing features and noise blocking/suppressing features help enhance the meeting experience. Poly Studio V72 contains post-consumer recycled plastic content. The Poly V72 supports management through LAN connection on the device or via PC that it is connected to.
Due to the design choice and the all-in-one form factor of the product as well as simplicity to install and maintain the product, the Poly Studio V72 fits in any type of large meeting rooms. Dual-camera design ensures long and wide reach, and built-in smart camera and audio technologies ensure that users focus on the meeting, not technology. The result is a consistent and high-quality meeting experience that users can expect in any large rooms that have the Poly Studio V72.
Dynamic smart camera technology provided by Poly DirectorAI allows participants to select between framing modes that best suit their meeting needs. Then the camera automatically finds people in the room and frames them using algorithms developed with AI and machine learning. Similarly, this technology avoids capturing people that are not in the meeting, for instance outside of a glass wall or window, which administrator can define the perimeter for the room.
Latest generation of audio innovations from Poly intelligently removes distracting noises, such as people talking outside of the room, or noises coming from outside the building; reverberation in the room, or other noises in the room, thus giving audio clarity to the far end for less stressful experience, and ensuring that everyone in the room is heard clearly.
The Poly Studio V72 exemplifies good product design through a holistic and user-centric approach. The design process was driven by a clear vision to create a seamless video conferencing experience, prioritizing functionality over mere aesthetics. Insights from research led to an all-in-one solution that blends into conference rooms, eliminating clutter and simplifying installation.
The form of the device is intentionally minimalistic, with a neutral colour palette ensuring it integrates into various environments without distraction. Its design enhances the quality of communication by incorporating AI-driven camera framing and noise suppression, aligning with its function of improving collaboration. The product is intuitive, requiring minimal user training while addressing diverse demographics through adaptable framing modes and noise-blocking technology.
Safety considerations are met by preventing unintended framing of individuals outside the room, and compliance with relevant regulations is ensured. Constructed with durable materials, including post-consumer recycled plastics, the Poly Studio V72 aligns with sustainability principles, reducing environmental impact. Its centralised management feature allows for consistent software updates and maintenance, enhancing long-term reliability.
The product offers strong commercial viability, reinforcing Poly’s brand value through an innovative, high-quality conferencing tool that meets modern business needs. Designed for durability and ease of serviceability, it minimises waste while ensuring longevity. By integrating sustainability, usability, and advanced technology, the Poly Studio V72 delivers an efficient, cost-effective, and responsible design that enhances large-room video conferencing experiences.
Category:ElectronicsAward Year:2025Designers:HP Design, HP Inc., Palo Alto, California, USAManufacturer:HP Inc., Palo Alto, California, USA
