

The Zinus Exclusive Collection presents a curated selection of mattresses tailored specifically for the Zinus.com website. Comprising six products in memory foam and hybrid, this collection showcases a unified design approach mainly expressed through mattress covers, facilitating consumer comprehension online. While cohesive aesthetics are applied to the entire collection with the simple design language, each product is visually distinguished by its specification, allowing consumers to easily find and compare product features on the product detail page (PDP).
The collection is categorized into two types: memory foam and supportive hybrid. The two types have clear visual motives. In case of hybrid, there is straight quilting pattern that gives a cue of innerspring not to mention embroidered lettering that catches eyes of consumers. This also makes it easier for consumers to identify product features on the PDP and make comparisons.
Showcasing Zinus’s technical expertise, the collection incorporates layered cooling technology with cool-to-touch fabric and cooling gel cores for a triple cooling effect. Also, our 7-zone comfort system has both air flow system and body supporting function which optimize temperature for good night’s sleep. Furthermore, the key ingredient of the Zinus, Green Tea Foam, was used for all mattresses in the collection, guaranteeing a consistent, refreshing, and rejuvenating sleeping experience.
Cover design was largely influenced by the emphasis on cooling in product design. We subtly incorporated a transition from white to navy within the blue palette along with patterns, colors, and textures to further extend this effect. Contrasts highlight these textures featured on the mattress, ranging from minimalistic to bold designs, while ensuring a cohesive and seamless appearance.
The design approach highlighting cooling is also applied to the label design. Bold linear elements seen in the cover design are accentuated in the blue bar design on the label. Snowflakes indicate the cooling level, and the premium tier, Ultra Cooling Gel, uses navy and blue tones to enhance elegance.
At the core of Zinus’s brand philosophy lies the commitment to delivering wonderful consumer experiences. Our mattress-in-a-box technology not only encourages sustainability but also transforms shipping experience into a delight.
Category:FurnitureYear:2024Designers:Munhan Bae, Jiyun Kim, Eunbi Kang, Hyein Go, Daeun Seo, Inseok Oh, Hyein Go, Design Lab Zinus, Zinus Inc., Seongnam-si, South KoreaManufacturer:Zinus, Seongnam-si, South Korea